M247
With over 20 years of heritage as an industry leader in the connectivity and cloudservices sector, M247 has the knowledge, experience and capability to transform
businesses through the power of connectivity.
Connecting M247 with
their purpose
M247 is a high-energy, high-growth technology business. They’re the perfect partner for ambitious businesses looking for an organisation who can offer the world-class connectivity it takes to succeed in this increasingly digital, fast-moving world.
We knew they were an exciting business with a lot to offer, but our goal was to give M247 a platform to show themselves and their purpose off to customers. To do this effectively, we needed to develop a new brand strategy, as well as new visual identity that could do the business and their story justice
The visual identity centres around a framing device, created from the characters in the M247 logo. Combined with crisp geometric shapes and intelligent use of colour, the brand delivers real stand-out with a limited colour palette.
The inclusion of more subtle graphic elements, like the dotted lines, also gives us a flexible way to convey a consistent sense of connection between the brand, the messages and the services they offer.
The inclusion of more subtle graphic elements, like the dotted lines, also gives us a flexible way to convey a consistent sense of connection between the brand, the messages and the services they offer.
Clean, contemporary and always connected
Underpinned by a core positioning statement of ‘connecting your business in ways only we can’, we created a distinct look and feel that separated M247 from the rest of the market.
Bold Positioning, Clear Identity
We defined a unique brand message ‘connecting your business in ways only we can’ to differentiate M247 in a crowded global market.
A Design Language That Connects
Using logo elements and geometric shapes, we built a striking, flexible identity grounded in precision, clarity and smart use of colour.
Visual Consistency with Purpose
Subtle details like dotted lines reinforce M247’s connectivity message across touchpoints, creating a cohesive and recognisable brand experience.
Check out other work
Actions speak louder than words. And tangible business results speak even louder. So, please take a look at some of the organisations we've helped transform with impactful branding, strategic thinking, websites, campaigns and all kinds of activations.
